Now Official – Google Algorithm Evaluates What’s Above The Fold On ALL Websites

Here we go… Piece by piece website layouts and components are now being heavily analyzed by Google and many other major search engines. We have been helping our clients fully understand that it’s all about the user experience for many years. There is nothing more important than providing a website visitor with exactly what they are looking for immediately and adequately. 

While there are a great many ways to go about this one thing is now perfectly clear:

Doing It Right DOES Matter!!!

Back in November, Google revealed that it was testing algorithm changes that would examine what appears “above the fold” on web pages. It raised a number of questions about the kinds of hoops webmasters would have to jump through.

Last week, the changes were officially announced as the “Page Layout” update, which looks at the layout of a page and the amount of content you see on the page once you click on a result.

Was your site impacted by the Page Layout or “above the fold” update? Upon announcing the update, Google “Distinguished Engineer” Matt Cutts wrote:

Rather than scrolling down the page past a slew of ads, users want to see content right away. So sites that don’t have much content “above-the-fold” can be affected by this change. If you click on a website and the part of the website you see first either doesn’t have a lot of visible content above-the-fold or dedicates a large fraction of the site’s initial screen real estate to ads, that’s not a very good user experience. Such sites may not rank as highly going forward.

This is NOT the end of this “USER EXPERIENCE” oriented website ranking evaluation adjustment game. In fact we have been tracking some other very subtle website factors that now appear to count regarding your search result index rankings. More on this to follow in February as we complete our research.

Please stay tuned for what is sure to be a very wild Website SEO ride in 2012.

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Are You Getting The Targeted Website Visitor Traffic You Need In 2012?

The search engine alogrithms are getting more and more confusing and the SEO playing field is changing very fast online right now. We have been evaluating what’s happening to website rankings very closely and are dedicated to providing you the information to adjust accordingly. Get on top of your competition and stay there this year.

The following comment was provided by Amit, who is one of the Google Engineers, last May: 

“Our advice for publishers continues to be to focus on delivering the
best possible user experience on your websites and not to focus too
much on what they think are Google’s current ranking algorithms or
signals…. Search is a complicated and evolving art and science, so
rather than focusing on specific algorithmic tweaks, we encourage you
to focus on delivery the best possible experience for users.”

Source:
http://googlewebmastercentral.blogspot.com/2011/05/more-guidance-on-building-high-quality.html

There is MUCH more being said here than meets the eye… and we have broken it all down over the last eight months to help ensure your website gets or stays ranked highly and shows up where it needs to be: at the top of the Google search result pages!

Upon getting a handle on the most recent algorithm changes over the last three months we have been busy reconfiguring all of our website optimization and content marketing packages. Knowing these changes were coming and are here to stay, we now provide unique custom packages to accommodate these even more complex search engine requirements.

With over 200 indexing points being evaluated every time the search engine spiders crawl your website you must be certain you are being indexed properly. Not to mention providing the search engines (Google, BING, Yahoo, MSN etc) exactly what they need to see to be promoted to their users -YOUR POTENTIAL CUSTOMERS!

We are providing you an opportunity to receive an indepth FREE website analysis as a means to see where you stack up against your competition and how the search engines currently view your overall website value to their users. All you need to do is fill out a quick form and we’ll do the rest. In fact I will call or visit with you personally to go the report. Again, NO COST or OBLIGATION HERE!

Get this valuable Website SEO Analysis Now – http://www.easylocalsem.com/jsteiner

If you would like to schedule a personal phone call with me to discuss your website marketing and promotion plan at greater length without getting the free report – CALL ME 845.662.3869 – Private Cell.

Here’s to your search engine website growth and promotional success in 2012

James Steiner – General Manager
Easy Local SEM a Division of Central Net Enterprises
jim@websetseo.com – 845.662.3869

 

 

 

 

 

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Don’t Let Your Website Rankings Fall In 2012!

Never before in the history of website promotion has there been so many diversified opportunities for both ranking success and instant disaster! No it’s not a joke and it’s happening everywhere right now. Good quality business websites are dropping off page one in the Google Search Results and other’s are taking their place on page one in  almost overnight fashion. We have been working on properly evalutatin all of this over the last several months and shall be providing more on this situation in future posts as we accurately assess the reasons why to the best of our ability! We can’t read the minds of Google engineers nor can we deliver the Holy Grail analysis of the search engine algorithms. However,  We will alert you on how to potentially avoid dropping in the search result rankings and more important how to get back on top and even still more important is to provide you knowledge and assistance on how to ensure you STAY THERE!!!

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What is the difference between SEO and SEM?


Well SEO (search engine optimization) refers to on page optimization, configuration of HTML meta tags, alt tages, h1, h2, h3 etc, bolding, keyword density, anchor text interlinking your webpages and whole lot more.

Fore SEM (search engine marketing) is marketing your website with paid method such as PPC (pay per click) it’s about all methods that can be done to utilize the technology of search engines with one goal in mind and that is to promoting a web site and increasing its traffic, its "ranking,"

For more SEO, SEM and website marketing in general you can visit GoogleTop10.net to find out more about internet marketing.

http://GoogleTop10.net

Thanks,

PLEASE HELP ME WITH SEO???!!?

1. What steps can you take to reduce the amount of duplicate content on a website?

2. What do you think is more important offsite or onsite optimisation? Why?

3. How would you find out which keywords we should be optimising the website for?

Im so stressed and struggling, would really appreciate someones help on these questions.

Thank you xxxxxxxxxxxxxxxxxxxxxxx

start with these in reverse order.
use googles keyword suggestion tool https://adwords.google.com/select/KeywordToolExternal to get keywords that are relevant to your site and have high search volumes

you need to do onsite and offsite optimisation, you cannot do good offsite optimisation without having done good onsite optimisation! – make sure you have used your keywords in the text of the pages and made content relevant and useful

Duplicate content isnt a problem unless it looks like you are trying to spam the search engines. shops and other sites which list items etc often have duplicate content for very good reasons and they dont get penalized by the search engines. dont copy others content and you will be fine.

Posted in Website SEO by admin. 2 Comments

SEO and Site’s Link Structure – How it is connected?

Hello Guys,

many are telling that the link structure of a website is really important in terms of search engine optimization. But they don’t tell what exactly is this or why? Can anybody discuss this? I mean how a better link structure can help for optimizing the pages for search engines?

I had that same question. When you hear someone say you need to "backlink" or you need to "link build" that is the same thing. It took me awhile to figure that out. What that means is that other sites are pointing to your site which makes your site look juicy to the search engines. To make that a little more in simple english: from googles point of view, if other sites are pointing at your site, then that means those sites are giving your site a thumbs up. (I hope I am explaining that good enough)

There are link building services out there, however, you have to be careful because your link building should appear to be natural, which means other sites linking to you within a normal time frame. An example of NOT normal would be 5000 links in a week. That would appear to be "link spamming" or "link farming" in googles eyes which will result in your site not getting indexed at all.

There is a service that I found that is great, and is "natural link building" and they have videos that explain the whole process where you can understand it. They have a free and paid for version of it, I am using the paid for version, but you don’t have to. Try the free version and see if you like it first.

I hope this helps, I feel for people struggling out there, because I struggled for so long.

Posted in Website SEO by admin. 1 Comment

How to increase Google Page Rank?

Well, before knowing the way to increase your page rank you should know, what’s page rank? Google says, Page Rank depends on the uniquely democratic nature of the web by using its vast link structure as an indicator of a personal page’s worth. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google appearance at quite the sheer volume of votes, or links a page receives; it conjointly analyzes the page that casts the vote. Votes solid by pages that are themselves "important" weigh additional heavily and facilitate to form different pages "important".

This page rank plays an important role in serving to you to induce high position in Google results. we will increase the rank of their sites by increasing the quantity of high-quality sites that link to their pages.

Here are the steps to extend the page rank.

* be part of forums, forums are a good thanks to achieve links to your web site.
* go through search engine directories.
* making and publishing articles.
* Links from connected websites.
* Social Bookmarking
* Press Release Submission
* Social Media Optimization
* Directories Submission
* Competitive Website Listing
* Blog making and optimization
* Rss Feed Submission
* Image and Video Optimization

Note that you simply should be terribly careful in obtaining inlinks back to Google policy, else it’ll back hearth your website. in keeping with Google pointers, obtaining inlinks from spam websites can work out site ban in google. Most of the link building firms do black hat ways to induce inlinks and increase your page rank. this is often extremely a brief time result and your website could also be banned then.

Create links to your website from WordPress.I have done this so many times and it has worked everytime.

I would also suggest adding your RSS feed and website to RSSfeedia.com.It’s a handy backlink source.

Posted in Website SEO by admin. 5 Comments

any one can answer my questions related to SEO?

Q1: While optimization your website it is important to generate the right type of traffic. How does the Bounce Rate information help in this regard?
a.By letting you know the percentage of users who entered the website and then went on to visit additional pages
b.By letting you know the percentage of users who entered the website and then left without viewing any other page
c.By letting you know the percentage of users who decided to go back to the source from where they your website
d.By letting you know the percentage of users who left your website within 10 seconds of the first page

Q2: some words, when following by a colon, have special meaning to Yahoo. What is performed by the link: operator?
a.It shows all the outbound links from the URL
b.It shows how many pages of the site Yahoo is pointing to
c.It shows all the pages that point to that URl
d.IT shows URLs with broken links

Q3: What is the main reason for the effectiveness of optimization towards a long tall keyword search?
a.There are more long tail searches than shorter keyword queries
b.Search engines often pass on long tail searches to lesser known and new websites
c.Search engines do not pass on long tail search traffic to websites that rank high for shorter keyword searches
d.There are fewer website that have targeted such keywords
Q4: Which of the following conditions will Google treat favorably the “Relevancy’ perspective?
a.The website offering products and services to the visitor country
b.A website offering free content for the related keywords
c.Hidden keywords on the home page matching the search term
d.Image Alt tags on the home page matching the search term

Q5: Which of the following factors does Google take into account while assessing whether or not a website is an authority website?
a.The frequency with which the content of the website is updated
b.The number of web pages containing relevant information on the main theme of the website
c.The number of in-bound natural links related to the website’s theme ( or keywords)
d.None of the above

Submit your website to high pr directories like yahoo and more

check out http://www.nujot.com

Posted in Website SEO by admin. 1 Comment

Our Clients Search Engine Results Speak For Themselves….

We help you establish Page One Dominance for your primary keywords and high value search phrases! This client now continually shows up on Page One of Google for the very high competition keyword “Permanent Makeup”! There are 41 Million competing pages for the keyword “Permanent Makeup” and we have worked diligently to position Pretty Face Medispa as the authority leading website within the Medical Spa Industry.

Our clients continually achieve high search engine results ranking because we specialize in both SEO (Search Engine Optimization) & SEM (Search Engine Marketing) as a whole.

Take just a few moments and listen to this clients brief  “Internet Exposure” story:

 

Posted in Page Rank Proof by admin. No Comments

Why SEO Is Important for a Website

The importance of SEO in creating and reaping success from a website cannot be overlooked. The success of your online business depends on your SEO strategy and you might need dedicated SEO services to make your website’s search engine optimization strategies successful.

SEO Services – Helping You Cope with Search Engine Algorithmic Changes

SEO is all about making your website more visible to the search engine. Over the years this science has developed considerably as search engines have become smarter and are being made more user-oriented. SEO companies have been keeping close tabs on these changes. Along the way, Google has set aims to punish sites employing illegal or black hat SEO techniques, improve user-friendliness and reward quality content – sites that contain truly genuine information and attract quality traffic.

This is what their press releases say, and how successful Google has been in this endeavor is sometimes debated. But there’s no question that spam will be and is punished, and so you need professional SEO services to devise SEO techniques that aren’t effective alone but are also legal and are much better than your competition’s methods.

Keywords and Backlinks – Always Important

There may be enough and more changes to search engine algorithms, but an SEO company will remind you that some things haven’t changed such as the importance of keywords and backlinks. Conducting thorough research to identify the most appropriate and successful keywords to optimize your site on, is the basis of search engine optimization. Market research is vital, as is analyzing the keywords used by the competitors. SEO companies can get this right as they have a range of tools in their arsenal to help detect the keywords used in your competitors’ sites, the optimization for their blogs, their PPC campaigns, and more.

SEO Companies Will Help You Attract Traffic

Your website won’t be noticed or figure prominently in the rankings unless it has the tendency to attract quality traffic. While good, informative content is likely to attract genuine seekers, it cannot be relied upon since traffic needs to increase fast in order for your site to get the better of your competition. You need to build backlinks to get the job done.

The Best Search Engine Optimization Techniques Are Here

There are many methods to generate quality traffic, but all these techniques require a disciplined approach, which SEO services can offer. You need to submit articles to article directories, be active in forums and social media platforms and even submit informative press releases to relevant sites in order to ensure maximum opportunity for adding links, clicking on which would be users looking for genuine information or products which you may be dealing with. These strategies must be planned right and the execution involves varying levels of expertise which can be provided by the SEO company.

This is why SEO is important for a website, and SEO services will give you the lead on how to go ahead in a cost-effective manner.

Professional Seo Services – MOS SEO Services is a leading SEO services company based in Tulsa, Oklahoma, providing white hat search engine optimization, social media optimization and Internet marketing services.

Article Source: http://EzineArticles.com/?expert=Bob_Kruse

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